Aerie Gets Real

As of lately, the media has been all over the practice of excessive photoshopping and the absence of "real women".  Well Aerie is on of those companies with an answer.  You may or may not of heard of their "#AerieReal" campaign.  It launched a month or so ago and they have committed to using real women as their models and are not retouching them with photoshop.

They posted this on their Facebook page in January:

Overall I'm a supporter of this campaign.  Its a great answer to problems of today's constant issues with body image.  Well now, Aerie is launching another component of this "Real" Campaign.  On Aerie.com, you can filter through their bra selection by size.  It's an all new bra guide.  I love this, because being a smaller girl, I can't tell what different styles of bras are actually going to look like when the model isn't even close to my size.  Aerie also now carries a range of sizes from 30AA-40DD online only.

So check it out now.  You can get a more accurate idea of what bra you are about to purchase and you don't have to feel self-conscience looking at supermodels... If the new campaign doesn't hook you, the free shipping should!